EXHIBIT 23.1

                       CONSENT OF INDEPENDENT ACCOUNTANTS

We hereby consent to the incorporation by reference in this Registration
Statement on Form S-8 of our report dated February 11, 2004 relating to the
financial statements, which appears in the 2003 Annual Report to Shareholders
of VF Corporation, which appears in VF Corporation's Annual Report on Form 10-K
for the year ended January 3, 2004. We also consent to the incorporation by
reference of our report dated February 11, 2004 relating to the financial
statement schedule, which appears in such Annual Report on Form 10-K.

/s/ PricewaterhouseCoopers LLP

PricewaterhouseCoopers LLP

Greensboro, NC
August 24, 2004